AI in Recruitment: Benefits and Best Practices for Hiring Teams

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Here’s how employers can use AI in recruitment in a way that helps them find the right candidates while providing a positive experience for jobseekers.

Artificial intelligence (AI) has a major role to play in the human resources department, from sourcing candidates to screening resumes. But job applicants have mixed views when it comes to the use of AI in recruitment. According to Pew Research, a greater percentage of Americans said they would be comfortable with employers using AI to review potential candidates than for “making a final hiring decision.” 

Here’s how employers can use AI in recruitment in a way that helps them find the right candidates while providing a positive experience for jobseekers.

How Is AI Used in Recruitment?

AI in recruitment is the use of artificial intelligence, or AI technology, to source, screen, and interview potential candidates. But there’s no one-size-fits-all way to use AI. You can choose to use it at some stages of the recruiting process and not others.

Here are just a few ways organizations can use AI in recruitment:

  • Generative AI is used to create content. For example, hiring managers can use AI to write job descriptions and post them on job boards automatically.
  • Machine learning can be used to automate tasks, such as scouring job boards and social media sites like LinkedIn to identify passive candidates.
  • Natural language processing (NLP) can be used to interpret the meaning of words in real-time, and is the technology behind most AI chatbots.
  • Predictive analytics can be used to process candidate data, as well as metrics like your employee turnover rate, as a way to aid in decision-making.

AI recruiting tools might take the form of a standalone tool used for one specific thing, such as managing job postings or scheduling interviews, or they may be built-in to your applicant tracking system (ATS) or recruiting platform. For example, RapidBee’s chat and ticket management system offers built-in AI functionality, as well as integrations with other HR tools you may already be using.

Why Should You Use AI in Recruitment?

Using AI in recruitment isn’t just about keeping up with the times. Here are five ways AI recruiting tools can help you maintain an advantage in the search for top talent.

Automate administrative tasks

The more roles you need to fill at your organization, the more administrative tasks your HR team needs to complete. From sending out emails to scheduling interviews, some of the most time-consuming tasks don’t actually require much human input.

AI recruiting tools can streamline your hiring workflow by performing repetitive tasks for you — saving time and reducing human error in the process.

Improve candidate matching

Candidate matching is the process of matching jobseekers with suitable positions by comparing their skills and qualifications with your job requirements. This can be done by fielding incoming resumes, conducting direct outreach on social media, or even by revisiting candidates that are already in your database.

AI recruiting tools can improve candidate matching by screening candidates based on objective criteria, such as skills and education, rather than subjective details like their name and gender, helping you find the best candidates and avoid human bias.

Reduce time to hire

Scheduling interviews, sending out a job offer, and confirming a start date all take time, and inefficient workflows can drag out the process for candidates and HR teams alike. By using AI to schedule interviews, conduct skills assessments, and even generate onboarding documents automatically, you can get new hires to work faster.

AI platforms like RapidBee go one step further by automating the onboarding process, providing a custom onboarding journey and training program for each new hire.

Expand your talent pool

AI in recruitment: HR team evaluating resumes

Using AI for talent acquisition can help you expand your talent pool by reaching more passive candidates — those who aren’t actively looking for a job — as well as people with niche skills via industry-specific job boards and social media channels.

Use automation to conduct online skill assessments and video interviews with remote workers so you can reach candidates outside of your geographic area.

Plus, you can use talent analytics to find out where your best candidates are coming from and how well you’re meeting your organization’s diversity goals.

Enhance the hiring process

Job candidates may be wary of letting AI make hiring decisions — but many are equally frustrated at being ghosted by employers during the hiring process. Using AI recruiting tools ensures that you respond to every candidate, whether or not they get the job.

For example, with RapidBee, you can create an AI chatbot that delivers responses to candidates regarding job roles, benefits, company policies, and more.

Using AI technology to provide a better candidate experience can lead to improved employee retention and attract higher-quality candidates to your brand.

Best Practices When Implementing AI in HR

AI-powered tools can take the pressure off of your recruiting team and make it easier to find qualified candidates, but they can also present some challenges. Follow these best practices to ensure you reap the benefits of AI while avoiding their downsides.

Be transparent

AI recruiting tools can help you boost your employer brand by improving the speed and accuracy of the hiring process. Instead of leaving job applicants hanging, you can reply to every candidate automatically and update them on the progress of their application.

At the same time, if you instantly reject candidates who aren’t a match, they may feel like they didn’t get a fair shot. Be transparent about your use of AI so candidates can make an informed decision about how to engage in the hiring process.

Address unconscious bias

Using AI algorithms might seem like a great way to remove human bias from the hiring process, but AI tools can replicate human bias. For example, if you use your recruiting platform to find candidates similar to your existing workforce, you may find it harder to meet your DEI targets and expand your talent pool.

On the other hand, using data analytics wisely can help you identify unconscious bias and adjust your recruitment strategies to account for them.

Keep a human in the loop

Use AI recruiting software to assist your human recruiters rather than replace them. It can be tempting to outsource the entire process to AI-powered recruiting software, but keeping a human in the loop when implementing AI tools can provide a human touch and improve the quality of hire.

After all, no jobseeker wants to feel like ChatGPT is calling the shots. Use AI systems to streamline the interview process, but keep a hiring manager or another HR professional involved in hiring decisions to make for a better candidate experience.

Optimize Your Recruiting Process with RapidBee

AI in recruitment: applicant happily submitting her resume

The recruitment process involves everything from sourcing and screening candidates to scheduling interviews and making a job offer. Using AI in recruitment can streamline the process by automating repetitive tasks, optimizing candidate matching, and improving the candidate experience. By following best practices, HR teams can use AI tools to reduce unconscious bias in the hiring process and shorten the time to hire.

RapidBee’s AI-powered platform guides candidates and new hires throughout every stage of the employee lifecycle. From onboarding to offboarding, RapidBee provides custom employee journeys to personalize the experience and ensure that new team members are ready to start their job on Day One.

Plus, our chat and ticket management system can respond to common queries and escalate complex issues to human agents.

Request a trial today to try RapidBee for free!